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The #1 Sourcing Publication in the Document Imaging Industry

Issue In PDF Format: DECEMBER 2007 ISSUE
Dec 2007 pg 1-50      Dec 2007 pg 51-100
Business Profile:  Copystar   PRINT
Company On The Move: TKH PRINT
 
Featured Articles
Read: Print Management For Beginners by Scott Cullen PRINT
 
Read: Handling The Price Objection by Ann Barr PRINT
 
Read: Maintenance Agreement Guidelines by Ronelle Ingram PRINT
 
Read: New Printer Strategy From Konica Minolta by Andy Slawetsky PRINT
 
Read: Calling For Dollars by Larry McGinnis PRINT
 
Read: Document Access Addressing Client's Messes by Tim Nissan PRINT
 
Read: Profile of Xerox 8850 & 510dp- Part II by Britt Horvat PRINT
 
Read: The Money Pit- Part II by Raymond Cote PRINT
 
Product Showcase: KLE    Press Release PRINT   
Free Tech Help PRINT      Advertiser Index    Business Cards            Classifieds       
All Articles are also in Word Document Printable Versions - PRINT

8. Always bill or renew agreements 30 days before they are due.  If an expired agreement is not paid for at time of a service, the tech must write up a billable service order.  It can be credited upon MA payment.

9. Periodically review and adjust pricing on all maintenance agreements.

10. At one, two and three year intervals, carefully review model reliability and adjust MA pricing as needed. 

11. Your goal is to make a 40%+ profit on every piece of equipment that has coverage.

12. Each billing cycle must have a base rate (minimum billing).

13. Never sell an agreement that just changes per click with no minimum.

14. Agreements can be sold with a base and overage charge, or for a specific amount of time or clicks, (whichever comes first) with an automatic renewal clause.

15. Market rates, after all is said and done: Black CPC .01, color CPC .008.

16. Minimum price for a yearly MA that is independently billed should be at least $295.

17. Do not sell CPC (including supplies) on low-end equipment.  Sell MA only.

18. Standard cost on stand alone fax is 5-10 cents per page. Sell MAs only, not CPCs.

19. When selling low volume CPCs, limit supplies to an appropriate amount.  When a CPC is billed quarterly, never send more than 3 months worth of supplies.  If account is past due, do not out any supplies.

20. Train your staff on the amount of color supplies that should be sent.  Be very careful not to send ‘two of everything,’ which is often the minimum standard for black toner.

21. Several pieces of equipment not requiring meter reading, bundled together, may have lower MA pricing. 

 Maintenance Agreement   pg 1   pg 2  pg3  pg4  pg5   Print Word Document

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