At the end of my May 2011 ENX article Calculating
Your Service Burden Rate, I offered to send a copy
of the Excel spreadsheet I use to calculate the
service technician’s burden rate (cost of labor
hour) to anyone emailing me a request. I received
dozens of requests ranging from newly promoted
service managers, seasoned veterans, past
attendees of the BTA FIX seminar, and a few
friends who took the time to say hello.
Several of the people who asked for a copy of the
burden rate calculator Excel formula also asked
questions about how to determine acceptable parts
usage. The cost of parts—including purchasing,
freight, warehousing, car stock, obsolescence and
getting the right part to the end user— is usually
the 2nd largest budget line item within the
service department.
Profitable parts
acquisition and usage is more of an art than a
science. It requires constant monitoring, creative
acquisition, car stock supervision, tenancy in
warranty follow-up, team education and relentless
focus on profitability. There are no hard and fast
rules for car stock quantities, inventory turns,
usage of “used” parts, overnight air orders, board
repairs, using of junk machine parts, in house
parts repair, etc. Each area of appropriate parts
usage and acquisition must be approached in an
individual way. But there can and should be
specific guidelines for each of these measures.
It has become somewhat fashionable to bonus
individual technicians who manage to maintain a
predetermined low parts usage. Other dealerships
monitor technician’s part usage and will penalize
or even refuse to allow parts to be issued after a
benchmark level has been reached.
I do not
believe in limiting techs to a specific amount of
parts or awarding bonuses for low parts usage. My
main focus is first call completion, which
requires having the correct parts on the first
call. This can be accomplished by educating
dispatchers, techs, managers, warehouse and shop
personnel on how to maximize parts availability
while minimizing the cost of the parts being used.
I strongly believe in monitoring, not limiting,
parts usage. I do bonus the entire service
department personnel on money received back on
warranty part returns.
Managed Print
Services has added an entirely new element into
the parts equation. Historically, printer repair
is not as time sensitive as copier service. If a
replacement part or supply item is needed for the
printer, it usually display the specific need on
the operational panel. Someone in your company
should ask specifically what is the error message
or other information being displayed on the
operational panel. Without that information, a
service tech should not be dispatched.
Once
this pertinent information is received, it must be
determined if your warehouse, car stock or end
user has the necessary items. The tech should not
be dispatched to the call unless the part/supply
is available. If the needed item has to be
ordered, the end user must be contacted and
informed of the time line. Be realistic. If the
part does not arrive at the appointed time,
re-contact the end user and adjust the ETA.
It is the responsibility of someone at your
dealership to obtain the needed items quickly.
New, used, OEM, after market, remanufactured,
picked from your graveyard, or repaired; however
you chose to acquire it, find the part NOW. Don’t
wait two weeks before you start the search. If the
part is needed for a billable call, the sooner you
quote the customer a price for the needed part(s),
the better chance you have of keeping their
business. The longer the equipment is down, the
greater the chance of losing their business. It
takes the same amount of time to find a part
today, as it will to find that part next week.
When looking for parts and supplies for your
MPS equipment, keep accurate records of the best
vendors to use on different equipment. Some
wholesale remanufacturers specialize in a few
makes and models. Usually their pricing will be a
bit less expensive than distributors who carry a
wide variety of OEM and compatible products. You
must determine if a slightly higher price is worth
the convenience of one stop shopping, cross
reference guides, technical help and more
economical freight charges.
I firmly
believe overnight part orders and the accompanying
costs are very economical. Unused inventoried
parts are much more expensive than the cost of
overnight delivery. Next day freight costs are
more cost effective than paying overhead costs of
unnecessary parts inventory.
If the
customer is billable, offer them the ability to
pay an extra $15 to $25 for an overnight air
charge to get the part tomorrow. Require a deposit
before special ordering parts, when dealing with a
new customer, or a client with a history of paying
slow, or cancelled calls.
Ongoing parts
management training is very cost effective.
Knowing the cost of your labor hour (burden rate)
is the first step in deciding when to repair
equipment or replace a part. If a drum is wearing
out, calculate the cost of the replacing parts
versus the cost for additional service calls to
clean and adjust. If the drum/laser unit
replacement cost less than the burden rate of 2
service calls —- replace the drum. You will spend
more resources on repeated service calls than on
replacing the needed part on the first call. If a
tech is somehow punished for parts usage and
rewarded for the number of completed calls, it is
a natural tendency to keep going out to a lot of
calls that are not fixing the problem.
You
can actually establish part numbers for used or
repaired parts. We simply use the letter U for
used and R for repaired at the end of the regular
part number. When a part is ordered, our computer
default setting automatically searches for a R or
U part first. The dispatcher, parts person or the
tech can override receiving a used or repaired
part for a new one if appropriate. It will not
save the company money if a tech has to reschedule
a call, drive back to the office and search for a
used part. Learning to maximize your low cost or
free parts inventory can boost your bottom line.
Make sure your MPS and other servicing
agreement’s fine print allows for the use of new,
refurbished, repaired, or any other approved
replacement parts. When selling “not new” parts to
a chargeable customer, I always offer them the
option of a new or used part. I always adjust my
pricing to make sure I make the same amount of
profit (cash dollars, not percentage) selling
non-new, as I would on a new part. When using used
parts, make sure the cost to obtain them is not
greater than the money saved.
Teach your
service personnel the need for logical parts
management. When dealing with MPS, it is perfectly
OK to use not new parts. Take for example an
architect who insists on their drum being replaced
because of a small dot which only shows up when
running 11X17 copies. The tech should save this
drum. Repackage it in the container of the
replacement drum. Label the print count and make a
note ‘small side dot in 11X17 on the outside of
the box. This will be an acceptable replacement
for the rental copier or MPS equipment located in
a dirty warehouse environment that runs 81/2 X 11.
Your techs must be aware of the big picture.
If a customer’s lease is over in 60 days, there is
no need to do the 600K PM servicing. A simple
cleaning and new drum blade will suffice. This
same service method holds true for the customer
who requests major servicing a few weeks before
their current maintenance agreement expires. Wait
for the renewal check before you invest in
servicing that will last for the next six months.
To make this system work, service personnel must
have easy access to the end of lease and
maintenance agreement dates. Upon installation we
use the ‘message’ field in our dispatch system to
record these dates. If you use service history
cards in the equipment, these dates can be clearly
listed.
Techs generate money in the field,
not the shop. Requiring techs to report to the
office each morning to pick up their needed parts
will waste more than $15,000 per tech per year
(base rate of $83 cost of the burden rate X 1 hour
wasted for 200 days) in non-sellable labor hours.
$15,000 per tech can buy a great many parts or pay
for a lot of overnight freight sent directly to
the end user. If a tech must come in to pick up a
part, schedule the pick-up at the end of the day,
not the next morning. It is amazing how fast techs
can pick up a part at the end of the day, compared
to in the morning.
The entire parts
situation can make or break the profitability of
your service department. Think out of the box when
creating part usage and handling guidelines.
Encourage your entire staff to be creative and
organized when dealing with your part needs. Parts
management can be the difference between just
getting by and thriving. Aggressive parts
management is crucial to your service
profitability.
Ronelle Ingram, author of
Service With A Smile, also teaches service
seminars. She can be reached at
ronellei@msn.com