its 11th year, the ITEX National Expo & Conference, the largest
North American trade show in the imaging channel, is getting set
to deliver real solutions, real opportunities, and real value to
the thousands of dealers and providers who look to ITEX for
trendsetting information to advance their business.
From education tracks with critical topics needing to be addressed
(and are) by experts in their fields, to a huge exhibit floor with
the newest technologies and professional services offered, ITEX
has become the ideal venue to find the most credible solutions in
the channel. Innovative technologies, mission-critical
information, and collaborative business intelligence are
strategically in place for ITEX 2011 attendees. A line up of state
of the art office products and methodologies will soon showcase
the ways, means and future of office solutions in order to thrive
– right now, right methods, right road for beyond.
Each year the mega tradeshow addresses the current state of the
industry – and economy – by providing a “power menu of information
tools” at their annual expo, this year held at the Walter E.
Washington Convention Center in Washington, D.C. on March 22-23.
Power Hours and More
a matter of two days, the all-encompassing ITEX Expo
synergistically connects a vast exhibit floor with 35
strategically developed Power Hour classes within five education
tracks presented by experienced industry experts and confident
dealers with hands-on experience to share. Valuable information is
also found in mini-forums for more in-depth focus, including the
MPS Strategy Forum held simultaneously at the show, and two
pre-conference workshops held one day prior to the official show
opening. The latter addresses both Managed Services and Service
Operations in half day workshops. All ITEX education is developed,
reviewed and implemented from use of ongoing research and
collaborative consulting resources, and then collectively
assembled as salient topics within trendsetting track categories.
All sessions address the current needs of office dealers and
Without question, as companies face the challenge of maintaining
profit levels, it takes commitment to providing a broad menu of
services to secure market share, while retaining existing customer
business. By adopting modern strategies and implementing new
methods, by adjusting dealer portfolios to meet market demand, by
achieving new service benchmark levels, and readily getting
trained where needed, providers can get ahead of the competition.
Getting beside or beyond the hybrid dealer mindset today in order
to grow your business takes commitment. It means sidestepping
today’s economic uncertainty in favor of learning new means that
will alter the course of your business. Ideally, ITEX provides the
best opportunity for providers to both learn and network, finding
good partnerships to advance company growth.
From solid education and products to special forums and Perfect
Image Awards, from visionaries kicking off keynotes (MWAi / Intel)
to current events for association members who network at the show
– the tangible tools ITEX delivers will affect your company today
– along with its future tomorrow. For detailed information visit
* Sand Sinclair is ITEX Conference Director.