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Lusk and Associates

 

Lusk and Associates is a company who offers computer printers, parts and service nationwide, has successfully been fulfilling the industry’s needs for over 20 years. Charles Lusk and his son Steve Lusk opened their doors in Anaheim California in 1980. "When my father and I started the company, we were the only two employees in the company." Said Steve Lusk, President and co-owner of Lusk & Associates. From a small local operation, Lusk and Associates has grown into a nationally recognized competitor in the wholesale market. In 1989 Lusk & Associates expanded and grew out of their original location and moved into a larger facility to accommodate their increase of business. Today Lusk and Associates has grown their market to service accounts here in the US as well as internationally.

Lusk & Associates offers a full line of computer printers (Refurbished and New) and spare parts for over 40 manufacturers. Some of the top names and parts include Minolta QMS, Printronix, C.Itoh, Dataproducts, Genicom, Epson, NEC, Alps, Texas Instruments, Tally, Okidata, Datasouth and Digital Equipment.

Some of the benefits from ordering from Lusk and Associates include Custom-tailored supply agreements for key accounts, depot repair and yearly maintenance contracts are also available. "We also offer customers Lusk & Associates computer service division, where we do on-site repair nationwide. We have partnerships throughout the United States and can effectively service anyone in the country." Steve explained. "We have a five to seven day turnaround time on our printer repairs and also offer local service for companies local in Southern California where they can send drop off and then pick up their repaired printer." Steve also stated they offer a ninety-day warranty on all parts and whole units including refurbished products.

Additionally, Lusk and Associates has a full time tech support team, who are available for assistance from 8am-5pm Pacific Standard Time. Steve noted, "Our customers are guaranteed professional and reliable support on all of our products. "Our helpful technicians are trained professionals who have significant experience in the printer industry."

When asked what makes you different from the rest, Steve answered, "We care. We strive to process every order correctly, on time and with the highest quality possible." We supported Minolta QMS in 1997 when we handled approximately 40% of Minolta’s customer service throughout the country. The next year was 70% and the following year 100%. Lusk & Associates well deserved reputation and success served as a prerequisite for Minolta Authorized Distributorship. Steve explained, "We were offered a distributorship for Minolta based on our service history. We have been doing this for over three years now."

"In an industry so competitive on pricing, we focus on the quality of our product and customer service such as getting the product there when you need it," said Steve. Lusk and Associates offers same-day shipping, anywhere in the country. Orders placed by 5pm Pacific Standard Time will ship the same day. "Our dealers can also use our inventory for just in time delivery. We can blind ship for our customers with the assurance their customers are protected. We would rather service our dealers and have them do the business than to steal their customers. In a sense, our dealers are an extension of our sales force," Steve noted. Lusk & Associates boasts a full inventory on current and end-of-life models. "We most likely carry the outdated/hard to find item or part you have been searching for," Steve continued. "Many companies will search all over and in most cases we will have the part they are trying to locate."

In addition to word of mouth, Lusk and Associates continue to market strategically in US and Internationally through the Internet, trade publications, mass email and cold calling. Lusk & Associates has had an average of 15% growth, each year for the past three years. "We are currently at 25% of where I would like to be. Despite a slow down in the market, there is still opportunity and the industry has a long way to go," said Steve. And when asked about what he sees for the future of Lusk & Associates, Steve answered, "First, my plans are to increase the Minolta QMS parts distribution where we are number one. Second, we want to increase our consumable business and continue to enhance the performance of "legacy" printers.

In closing Steve added, "Since 1980 Lusk & Associates has been proudly serving your computer printer needs. With twenty years of experience we have learned a-lot about customer service, quality inventory, repair services and what it takes to be a fast and reliable resource for you. At Lusk & Associates we believe our job is to make your job easier."

 

 

 


 

 

 

 

 

 

 

 

 

 

 









 

 

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