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Need To Ship
Today? Call Tonerzone
By Jamie
Hamilton
 TonerZone offers dealers and
outsourcers a unique selection from over 50 remanufacturers across
the globe. With over 1000 product sku’s to choose from and
1 million dollars in inventory housed in their warehouse at
any one time, TonerZone is your one-stop-shop for quality
toners, inkjets, and thermal ribbons at a great price. “We stock
it today, so we can ship it for you today,” said founder and
president, Ilan Douek.
And this is no exaggeration.
TonerZone does a 99% same-day ship rate on all orders made before
8:00 p.m. EST/ 5:00 p.m. on the west coast. “Our
employees know that the most important thing is to ship out
product. If the UPS driver comes at 5:00 and there are more orders
to be fulfilled, then one of the drivers is going to UPS to drop it
off at their center. We won’t let 20 boxes stand here undelivered
because it’s 5:15,” said Douek.
TonerZone Products
Hard-to-find and color cartridges are
TonerZone’s specialty. But since they apply their own QC to
every cartridge that enters the door, along with QC requirements
they employ on remanufacturers before they leave their production,
TonerZone’s cartridges are not only in-stock, they are good, quality
cartridges.
Cartridges come in a
4-color, glossy carton including bubble wrap to protect it
during shipping. Drop shipping is provided, there is a
$30.00 min. order or a $3.00 fee is added, free shipping on
all orders over $300, price breaks are
available on orders of 12 or more toners and 50 or more inkjets.
Their products include: Apple,
Brother, Canon, HP, IBM, Lexmark, Minolta, Okidata,
Panasonic, Pitney Bowes, Ricoh, Sharp, Samsung, and Xerox compatible
laser and fax cartridges; Canon, HP, and Lexmark remanufactured
black and color inkjets; Brother, Canon, Epson, and Xerox new
compatible inkjets; Compatible copy toners and drums for
Canon, Lanier, Minolta, Mita, Panasonic, Ricoh, Sharp, Toshiba,
Xerox; and compatible thermal ribbons for Brother, Muratec,
Panasonic, Sharp, and Xerox.
Since their newly expanded
2005 catalogue is out now, dealers can find all the products
they are looking for in a compact reference guide that
cross-references the printer/ cartridge compatibility as well as
giving the descriptions, OEM retail price, suggested list price, and
wholesale price of each product. The clean glossy guide also
provides images of each cartridge on its website. Order a catalogue
on their award winning website (best website award,
Recharger 2003):
www.tonerzone.com
or pick up this month’s Locator Magazine.
Ready to buy? Buy online.
TonerZone’s website provides complete e-commerce for
dealers. The 3-Step Toner Locator is designed to help you
find what you need quickly and account tools will help you recount
your TonerZone orders. With a username and password, clients can
see their account history, review re-order history, create a quick
re-order form, complete online RMA’s, and pay open invoices.
When orders are placed at TonerZone,
an email confirmation is automatically sent out telling you
that your order has been received, what product you ordered, and
when/how it will be shipped. This serves a duel purpose 1) so that
you know TonerZone has received your order and is processing it and
2) so that any errors can be caught before shipping the product. A
shipping confirmation with a tracking # is sent, as the product
goes out the door.
While TonerZone is electronically
savvy, they are still available to take your call. “We are
not a huge company, so we still have the capability to take care of
the little things. Like if our clients calls us and needs 20
cartridges shipped out at 5:00, we can still do that,” said Douek.
50 Factories Under
One Roof- TonerZone
“Instead of re-inventing the
wheel, we source from the best companies worldwide. We let
[manufacturers] do what they do best,” said Douek of his niche of
buying the best products from best manufacturers all over the world
for his customers. “Keeping up with
top-notch factories is what really excites me because I know we’re
getting the best products. The end-user’s going to be happy and the
reseller’s going to be happy. I want everyone to be happy.”
Teaming up with manufacturers across
the globe gives TonerZone customers the best price and quality
cartridges. TonerZone has distribution and co-manufacturing
facilities in California, China, Korea and Mexico. At present, the
company employs and/or contracts more than 150 people worldwide.
In turn, remanufacturers turn into
customers for TonerZone. Over a quarter of their manufacturers also
buy from them. “Some of them may not manufacture thermal ribbons or
inkjets, for instance, so they will outsource the product from us
[to fill orders],” said Douek.
TonerZone’s edge is in their buying
power. Since they have partnerships around the globe, both for
empties and finished cartridges. TonerZone can get products at the
best prices. “To buy from overseas you have to tie up a lot of
capital and carry heavy inventory. Let us stock it and drop ship for
you,” said Douek.
He went on to say, “We partner
with world-class manufacturers to provide rigorous product testing
and monitoring throughout the cartridge life, to ensure dependable
performance. Most of our cartridges are produced in an ISO 9001
approved factories. TonerZone requires and conducts rigorous testing
with our suppliers. We verify suppliers print results prior to
packaging any of our cartridges. By bundling them all
together under one roof, it gives our dealers a one-stop-shopping
capability.”
Dealer Tools
TonerZone offers dealers solutions to
building their business. Resellers have access to white papers,
launch kits, ad builders, FAQs and other tools. They receive
regular e-mail communications advising them of the latest program,
technology and product updates. Moreover, regular promotions,
including bundles, rebates and monthly specials, are also
available to resellers and their customers.
TonerZone Resellers
Partnership participants will receive a
wide range of existing benefits including communications and
training tools, special pricing, demand creation and overall
priority service support.
TonerZone History &
Future
Before Ilan Douek went into the
imaging industry, he headed a distribution business of bakery
goods. They delivered bagels and other baked goods to hotels,
restaurants, and cafes. His business did well and they were bought
out, Ilan was 28. Afterwards he decided to travel for six months,
taking a break from business.
Soon after his return, he began
looking for his next industry. A wealthy friend of his father was
in the aftermarket imaging industry, he advised him to look into
it. Ilan was inspired and began selling toners on Ebay. “I bought
one or two and sold them on E-bay, then I did it again and again,”
said Douek. In 2000, TonerZone was born.
Today, they have positioned
themselves to provide imaging products to dealers, web resellers,
and manufacturers who outsource products. Their worldwide buying
power gives them a unique advantage for quality and low cost
cartridges. Bulk orders to Europe and South America, shows their
worldwide selling power, as well.
In the future, TonerZone hopes to
expand its market. TonerZone wants to increase its business by
selling internationally. “I want to be the first company to sell
compatible cartridges in Iraq,” Ilan said. Also, TonerZone wants to
open up to retail channels by selling to markets like computer parts
companies.
While TonerZone is firmly headed
toward their goals, they won’t lose site of the present. Their main
focus is on their customers and getting orders out the door.
“We are going to do everything we
can, by picking up the phone, shipping the same day, by packing it
right, by making sure the right cartridge is in the box, making sure
that the customer’s going to get it on time, and that the cartridges
going to work to OEM standards. That it. That’s all we want to do,
and we want to do it all day long,” said Douek.
Contact TonerZone:
www.tonerzone.com
800-80-TONER
(800-808-6637)
info@tonerzone.com
By Jamie Hamilton—
in addition to writing business profiles in ENX, Jamie writes and
designs ads, brochures, catalogs, newsletters,
and manuals for companies in the imaging industry. She can be
contacted at: Tel/ Fax 502-896-1051 or e-mail her at:
jamiewriter@hotmail.com.
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